sorry, I didn't mean the price for updates was 50; I don't know this title
well. for all I know it's $150. But doing a reliable survey is like doing a
good opening argument, it's not the sort of thing that changes with time.
Statistics textbooks don't require an annual update that costs nearly as
much as the book. Law publishers seem not to be interested in products
which you just sell once.
Michael J. Lynch
Law Library Director
John Marshall Law School
1422 W. Peachtree Street N.W.
Atlanta. GA 30309
(404) 872-3593 (x108) FAX (404) 872-3802
-----Original Message-----
From: Laura Olsen Dugan [mailto:Lolsendugan@lafollettesinykin.com]
Sent: Thursday, August 05, 1999 6:16 PM
To: 'BERNS, Jeff'; 'Mike Lynch'; 'McDougall, Kathleen J.';
'law-lib@ucdavis.edu'
Subject: RE: Trademark Surveys
IMHO, $50.00 per year is a small price to pay for current, accurate
information, particularly if it is frequently relied-upon resource by
practicing IP attorneys. Companies invest incredible resources in
developing brands, just as much and even more in promoting and protecting
the brand's corresponding trademarks.
While paying $50.00 per year for this title in a firm that has a moderate IP
business might not be right, I gather that IP botiques and corporate legal
departments in brand-conscious companies are willing to pay the price.
I say this because my SO is in brand management, and I know the extent to
which his company would go in any matters pertaining to their brands and
trademarks!
Laura Olsen Dugan
-----Original Message-----
From: BERNS, Jeff [mailto:BERNSJ@BSKB.com]
Sent: Thursday, August 05, 1999 2:54 PM
To: 'Mike Lynch'; 'McDougall, Kathleen J.'; 'law-lib@ucdavis.edu'
Subject: RE: Trademark Surveys
$50?!? Where do I sign up for this cut-rate deal? :)
Jeffrey J. Berns
Law Librarian
Birch, Stewart, Kolasch & Birch, LLP
P.O. Box 747
Suite 500 East
8110 Gatehouse Road
Falls Church, VA 22042
USA
tel.: +1-703-205-8090 ext. 6118
fax: +1-703-205-8050
e-mail: bernsj@bskb.com
web: http://www.bskb.com/ <http://www.bskb.com/>
-----Original Message-----
From: Mike Lynch [ mailto:lynch@johnmarshall.edu
<mailto:lynch@johnmarshall.edu> ]
Sent: Thursday, August 05, 1999 2:58 PM
To: 'McDougall, Kathleen J.'; 'law-lib@ucdavis.edu'
Subject: RE: Trademark Surveys
How soon would a book on how to do trademark surveys becomes outdated?
Maybe they are "discontinuing" it because it doesn't require updating and no
one will buy the $50 pocket part.
Michael J. Lynch
Law Library Director
John Marshall Law School
1422 W. Peachtree Street N.W.
Atlanta. GA 30309
(404) 872-3593 (x108) FAX (404) 872-3802
-----Original Message-----
From: McDougall, Kathleen J. [ mailto:kmcdougall@gdclaw.com
<mailto:kmcdougall@gdclaw.com> ]
Sent: Thursday, August 05, 1999 2:02 PM
To: 'law-lib@ucdavis.edu'
Subject: Trademark Surveys
West Group has informed us that they are discontinuing the publication of
"Trademark Surveys" by Phyllis J. Welter. This is a "how-to" book on
designing, conducting, and opposing trademark surveys and is used often by
our intellectual property attorneys. Does anyone know of a publication that
we might look at that could replace this book? We already have a
subscription to McCarthy on Trademarks and Unfair Competition, but would
like something that is more in-depth. Thank you.
Kathy McDougall
Gibson, Dunn & Crutcher
4 Park Plaza, #1400
Irvine, Ca. 92614
949-451-3823 (voice)
949-451-4220 (fax)
kmcdougall@gdclaw.com
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