[LAW-LIB:56279] Re: AALL Raffle winners

From: RUTH BALKIN (rbalkin@earthlink.net)
Date: Sat Aug 02 2008 - 13:38:51 PDT

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    Ron (and everyone else):

    I don't mind seeing the names of the winners.
    Yes, it is promoting the products - that's the point of the exhibit hall,
    drawings and giveaways.

    It is a reminder for those of us who attended the conference.
    It is also letting everyone else who did not attend what is available and
    what is new.

    80-95% of leads at a trade show are never followed up.
    This is a way for the exhibitors to follow-up with the attendees and other
    members of AALL.
    The more follow-up they do, the better results they will have and the
    greater return on their investment in the show.
    This means that they will keep coming back and supporting the organization!

    I welcome their participation in AALL and the discussion lists.
    I will be doing my own follow-up to reconnect with the companies that
    exhibited and the people I met.

    Ruth G. Balkin
    Legal Industry Marketing Specialist

    Balkin Information Services
    295 Hurstbourne Rd.
    Rochester NY 14609-5504
    rbalkin@balkininfo.com
    PH: 585-482-1506
    FAX: 585-654-5235
    www.balkininfo.com
    http://balkininfo.blogs.com

    > [Original Message]
    > From: Ronald Huttner <rshutt@netspace.net.au>
    > To: <law-lib@ucdavis.edu>
    > Date: 8/3/2008 5:28:54 AM
    > Subject: [LAW-LIB:56276] Re: AALL Raffle winners
    >
    > Why does everyone on the List need to be told this ?
    > Why can't you just send each of the winners their book privately ?
    > You are not simply using this List to flog your book are you ?
    >
    > Ron Huttner LL.B (Hons)
    > (Retired) Barrister, Solicitor, Lecturer and Legal Researcher
    > Melbourne
    > Victoria
    > Australia
    >
    >
    > On 02/08/2008, at 11:11 PM, Kendall F. Svengalis wrote:
    >
    > > I am pleased to announce that the following law librarians won
    > > copies of the Legal Information Buyer's Guide & Reference Manual
    > > 2008 at the Basch Subscriptions/Reference Shelf booth at the AALL
    > > Annual Meeting in Portland:
    > >
    > > Gigi Panagotacos, Research Librarian, Jones School of Law Library
    > >
    > > Anne Rimmer, Associate Director, Western State University Law Library
    > >
    > > Catherine Peterson Chick, Associate Librarian, Leflar Law Center,
    > > University o Arkansas
    > >
    > > Congratulations! Your books are on their way.
    > >
    > > Ken Svengalis
    > > Rhode Island LawPress
    > > 204 Wyassup Road
    > > N. Stonington, CT 06359
    > > rilawpress@comcast.net
    > > Web site: www.rilawpress.com
    > >
    >



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