[LAW-LIB:56111] BUSINESS : LIBRARIES : MARKETING : INFORMATION TECHNOLOGY: Business Development and the New Library

From: David P. Dillard (jwne@temple.edu)
Date: Thu Jul 17 2008 - 04:04:38 PDT

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    BUSINESS :
    LIBRARIES :
    MARKETING :
    INFORMATION TECHNOLOGY:
    Business Development and the New Library

    Business Development and the New Library
    By Jaye A.H. Lapachet
    The National Law Journal
    July 17, 2008
    Law.com
    <http://www.law.com/jsp/legaltechnology/ pubArticleLT.jsp?id=1202423028219>

    A shorter URL for the above link:

    <http://tinyurl.com/5nc3cr>

    In good and bad times, all firms want and need to perform business-development
    activities. In some firms, there is a business-development support department
    and in others, business development is up to the attorneys. Regardless of the
    structure of a firm's business-development activities, administrative
    departments need to work with attorneys to present the best possible face when
    the attorney steps in front of a potential client to make a pitch. Of these
    departments, the librarian in the library/information services department is a
    critical piece.

    Due to the explosion of information sources, librarians cannot be pushed to the
    side in business-development endeavors. They are the key to gleaning critical
    information that will make attorneys shine during their presentations. To this
    end, librarians will continually do their own public relations about sources
    and services in order to teach attorneys to think of the information services
    department as a resource for business development. If the information services
    department has never done this type of work before, part of the challenge will
    be getting people to think of librarians in a new way.

    The most important part of getting started is just to do it. Attorneys can
    encourage the head librarian in the process, but also can provide important
    decision-making and time frame input. The library or information-services
    department has a wealth of information that can support and enhance business
    development. Attorneys will also realize that the process, forms and materials
    aren't going to be perfect out of the gate, as they will be refined and
    improved as the process matures. A team approach can work very well when the
    team includes library staff, marketing staff and attorneys.

    -----------------------------------------

    The complete article may be read at the URL above.

    Also of possible interest:

    EDUCATION: LEARNING AND STUDY RESOURCES AND TOOLS:
    The General Internet & Print Resources Guide
    Study Skills Section as of July 2008
    <http://groups.yahoo.com/group/Net-Gold/message/24312>

    BOOKS :
    LIBRARY: CATALOGING AND CLASSIFICATION :
    INTERNET: SEARCH: TECHNIQUE:
    About Finding Books in Libraries
    BOOKS :
    LIBRARY: CATALOGING AND CLASSIFICATION :
    INTERNET: SEARCH: TECHNIQUE:
    Can An Obscure Classification Number
    Make Library Users Dewey Eyed
    About the Existence of a Book
    <http://groups.google.com/group/net-gold/
    browse_thread/thread/fde6def61f48781>

    .

    GENERAL INTERNET & PRINT RESOURCES: STUDY SKILLS:
    Selecting a Research Paper Topic
    WRITING AND WRITERS: RHETORIC AND SKILLS :
    STUDY SKILLS:
    Selecting a Research Paper Topic
    <http://groups.yahoo.com/group/Net-Gold/message/24308>

    Sincerely,
    David Dillard
    Temple University
    (215) 204 - 4584
    jwne@temple.edu
    <http://daviddillard.businesscard2.com>
    Net-Gold
    <http://groups.yahoo.com/group/net-gold>
    <http://listserv.temple.edu/archives/net-gold.html>
    <http://groups.google.com/group/net-gold?hl=en>
    <http://net-gold.jiglu.com/>
    General Internet & Print Resources
    <http://guides.temple.edu/general-internet>
    <http://guides.temple.edu/general-country-info>
    <http://groups.yahoo.com/group/Net-Gold/message/20309>
    <http://guides.temple.edu/tourism>
    <http://www.edu-cyberpg.com/ringleaders/davidd.html>
    Educator-Gold
    <http://groups.yahoo.com/group/Educator-Gold/>
    K12ADMINLIFE
    <http://groups.yahoo.com/group/K12AdminLIFE/>
    Nina Dillard's Photographs on Net-Gold
    <http://tinyurl.com/36qd2o>
    Net-Gold Membership Required to View Photos



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