I would imagine one reason people (myself included) do this is because it usually works--sometimes better than a URL, e.g., a search engine can be forgiving of spelling errors while a URL is not, and URL's may change but the "name" of a website probably will not.
Daniel Zeidman
Assistant Librarian
Skadden, Arps, Slate, Meagher & Flom
Los Angeles
213-687-5331
FAX: 213-687-5600
>>> pastel@btigate.com 02/19/01 10:21AM >>>
An example excerpted from Alexa study published February 14, 2001.
"Rather than entering a uniform resource locator ("URL") into the address
field of their Web browsers, millions of Internet users enter the name of
the site they want into the search box of their homepage or other search
engine."
http://www.alexaresearch.com/clientdir/news/report.php?id=23
T. R. Halvorson
LexNotes
Synoptic Text Information Services, Inc.
mailto:trh@lexnotes.com
http://www.lexnotes.com
http://www.lexnotes.com/tr.shtml
Author of:
Law of the Super Searchers: The Online Secrets of Top Legal Researchers
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